AEG Supports International Women’s Day With “Each For Equal” Social Media Campaign
LOS ANGELES--(BUSINESS WIRE)-- AEG, the world’s leading sports and live entertainment company, is supporting International Women’s Day, March 8, 2020, with a social media campaign focused around this year’s “Each For Equal” theme. The campaign underscores the company’s commitment to gender equality and celebrates women’s achievements, opportunities and potential.
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Launching today, the campaign encourages employees and fans to visit www.aegwomenstrong.com, watch the “Each For Equal” video, participate in the “Tag Your Squad Sweepstakes” using the hashtag #womenstrong and share GIFs from the site on their social channels.
“Today, we recognize the contributions of women everywhere, as well as the extraordinary women at AEG, whose hard work and dedication have helped to build our company into the industry leader that it is,” said Dan Beckerman, CEO and President of AEG. “In the spirit of celebration, I want to reaffirm the need for gender equality and our commitment to developing a diverse and inclusive workforce that fosters the unique qualities, perspectives and approaches that women bring to the workplace.”
In addition to the social media campaign, on March 6, AEG also will celebrate International Women’s Day by hosting a discussion with Kim Davis, the Executive Vice President, Social Impact, Growth Initiatives & Legislative Affairs for the National Hockey League at the GRAMMY Museum at LA LIVE for its global employee workforce.
Headquartered in Los Angeles, California, AEG is the world's leading sports and live entertainment company. The company operates in the following business segments: Facilities, which through its affiliation with ASM Global, owns, manages or consults with more than 300 preeminent arenas, stadiums, convention centers and performing arts venues around the world; Music through AEG Presents, which is dedicated to all aspects of live contemporary music performances, including producing and promoting global and regional concert tours, music and special events and world-renowned festivals such as the Coachella Valley Music and Arts Festival; Real Estate, which develops world-class venues, as well as major sports and entertainment districts like STAPLES Center and L.A. LIVE, Mercedes Platz in Berlin and The O2 in London; Sports, as the world's largest operator of high-profile sporting events and sports franchises including the LA Kings, LA Galaxy and Eisbären Berlin; and Global Partnerships, which oversees worldwide sales and servicing of sponsorships including naming rights, premium seating and other strategic partnerships. Through its worldwide network of venues, portfolio of powerful sports and music brands and its integrated entertainment districts, AEG entertains more than 160 million guests annually. More information about AEG can be found at www.aegworldwide.com.