Located in downtown Los Angeles, L.A. LIVE is a sports and entertainment district that annually welcomes more than 20 million guests and hosts more than 500 events from sports, to concerts, to festivals, to film premieres, to award shows. With L.A. Live, AEG pioneered a new model for real estate development that for the first time integrated an entertainment district with a sports facility, forever changing the fan experience and revitalizing downtown Los Angeles. With this proven success, L.A. Live has created a new paradigm for live entertainment and inspired similar destinations around the world.
A top destination for events, L.A. LIVE is home to Crypto.com Arena, Microsoft Theater, the Novo by Microsoft, The Conga Room, more than a dozen restaurants, Lucky Strike bowling lanes, Regal Cinemas, The GRAMMY® Museum and the Los Angeles Convention Center. L.A. LIVE is also home to ESPN’s west coast broadcast center.
AEG Produced Events at L.A. LIVE:
Lexus All-Star Chef Classic - Lexus All-Star Chef Classic at L.A. LIVE is a four-day culinary event that annually features 45 world-renowned chefs such as Alain Ducasse, Jose Andres, Ludo Lefebvre and more. Through separately ticketed dinners within the event, attendees can enjoy a Master Dinner 5 course fine dining experience, where each chef prepares a course within the unique setting of a restaurant stadium. Ticket buyers can also choose from larger strolling events inside Chef’s Tasting Arena where guests are able to meet chefs one-on-one as they prepare a small bite of their signature cuisine.
Nike 3ON3 Basketball Tournament - Established in 2007, the annual Nike Basketball 3ON3 Tournament is California’s largest amateur 3-on-3 basketball tournament, attracting more than 1,500 teams, 5,000 players and 25,000 spectators. Headquartered at L.A. LIVE, the event spans over 100 courts, where players of all ages and skill levels compete on outdoor courts every August. In addition to competitive game play, the three-day weekend also features fun activities for players and spectators alike, including an All-Star Celebrity Game, Nike Slam Dunk Contest, live entertainment, dance performances, basketball-themed activities and giveaways and a free Fan Fest.