Jan 14, 2014

AEG and PBR Launch New Bull Riding Tour

DUKE-CAROLINA: THE BLUE BLOOD RIVALRY PREMIERES AT

REGAL CINEMAS L.A. LIVE STADIUM 14

FORMER DUKE AND CAROLINA PLAYERS ON-HAND TO VIEW

AWARD-WINNING DOCUMENTARY ABOUT AMERICA’S

GREATEST COLLEGE BASKETBALL RIVALRY

January 31, 2014 (Los Angeles) The west coast premiere of DUKE-CAROLINA: THE BLUE BLOOD RIVALRY, the most intense and in-depth documentary about the Duke-North Carolina basketball rivalry will take place on Sunday, February 9 from 3:00 pm-6:00 pm at the Premiere House at Regal Cinemas L.A. LIVE Stadium 14.

Former players from both schools will be on-hand for Duke-Carolina Day at L.A. LIVE presented by Continental Tires to participate in a variety of fun and family-oriented activities prior to the much anticipated screening. Tickets to the premiere of DUKE-CAROLINA: THE BLUE BLOOD RIVALRY are available to the public for purchase and start at $10. Proceeds from the event will benefit STAPLES Center Foundation.

Duke-Carolina Day at L.A. LIVE presented by Continental Tires will be highlighted by a VIP reception scheduled to be attended by legends from the rivalry and other college basketball greats including Rick Fox, Reggie Bullock, Jack Coleman, Kenny Dennard, Ryan Kelly, Lee Melchionni, Antawn Jamison,Kendall Marshalland hosted by Time Warner Cable SportsNet’s Jaime Maggio.

“We are excited to bring the DUKE-CAROLINA: THE BLUE BLOOD RIVALRY documentary film to basketball fans in Los Angeles especially the members of the Duke and North Carolina alumni groups in southern California,” said Hassan Pinto, executive producer of GFan Films. “The film takes a dynamic and unique fan based look at the greatest college basketball rivalry in America, and is a must-see film whether you are fan of Duke, Carolina or college basketball.”

“We have created a fun, family oriented Sunday afternoon for everyone,” said Erikk Aldridge, Director of STAPLES Center Foundation. “More importantly, the event will support the foundation’s Get Active campaign which is designed to get young people fit and fight childhood obesity, and raise money to support 1,000 local kids participation in the annual Nike Basketball 3ON3 Tournament at L.A. LIVE.”

The doors open for the VIP reception sponsored by Enterprise Rent-A-Car and Tyler’s Restaurant & Taproom in The Green Room at the JW Marriott L.A. LIVE and the Coca-Cola Fan Zone in the Premiere House at 3:00 p.m. The Coca- Cola Fan Zone will take place in the Premiere House lobby starting at 3:00 p.m. and will feature product sampling, a photo booth, pop-a-shot games for prizes, a silent auction which will include autographed basketballs, Lakers and Clippers tickets and more. The 90 minute documentary film is scheduled to start at 4:30 p.m.

Tickets for the event can be purchase at DukeCarolinaLA.eventbrite.com, or at the doors of the Premiere House at Regal Cinemas L.A. LIVE Stadium 14.

To view the official trailer of DUKE-CAROLINA: THE BLUE BLOOD RIVALRY, Click Here.

About STAPLES Center Foundation

Through the charitable endeavors of STAPLES Center Foundation, dynamic and life changing programs and services that focus on education, mentorship, healthy living, and healthcare, have been provided to children and families throughout Los Angeles with a special emphasis on supporting low income neighborhoods surrounding the arena.

More than $10 million in grants and in-kind support has been pledged to support several local charities and community-based organizations with a goal of changing lives and saving lives. STAPLES Center Foundation works diligently to assist charities in raising funds, developing resources, increasing awareness, and highlighting their community impact.

For event information or sponsorship opportunities please contact:

Erikk Aldridge

(213) 742-7166

[email protected]

For all media inquiries please contact:

Michael Roth Cassandra Zebisch

(213) 742-7155 (213) 763-7712

[email protected] [email protected]