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2011 AEG Expo Schedule

February 2, 2011 - General Session

7:30 AM - 8:30 AM Breakfast (Platinum Ballroom)
Presented by Classic Party Rentals
8:30 AM - 9:00 AM Welcome & Introduction: Tim Leiweke (Diamond Ballroom)
9:00 AM - 9:30 AM Keynote Speaker: Rob Light, Managing Partner / Head of World Wide Personal Appearances, CAA
9:30 AM - 10:30 AM Panel Discussion: The Future of Touring and the Concert Industry
Presented by CAPS Universal
  • Debra Rathwell, AEG LIVE, New York Touring
  • John Meglen, AEG LIVE, Concerts West
  • Larry Vallon, AEG LIVE - Moderator
  • Louis Messina, AEG LIVE, The Messina Group
  • Randy Phillips, AEG LIVE
  • Tim Leiweke, AEG
10:30 AM - 10:45 AM Break
10:45 AM - 11:15 AM Keynote Speaker: Bea Perez, Chief Marketing Officer, for the North America Division of The Coca-Cola Company
11:15 AM - 12:15 AM Panel Discussion: The New Frontier - ROI Analysis and Sponsorships
Presented by Greenstar Recycling
  • Bill Gibbons, Davis Elen
  • Gary Tobey, Haworth Media
  • Kevin Kelso, Farmers Insurance
  • Shervin Mirhashemi, AEG Global Partnerships - Moderator
  • Todd Goldstein, AEG Global Partnerships
12:15 PM - 1:30 PM Dine around at L.A. LIVE Lunch
1:30 PM - 2:30 PM Panel Discussion: Digital Impact
  • Barney Wragg, Consultant to AEG Live UK
  • David Goodman, CBS Interactive Music Group
  • Dermot McCormack, MTV Networks
  • Ian Rogers, Topspin Media
  • Jeff Bronikowski, AOL
  • Michael Goldfine, AEG Digital Media
  • Mike Jones, Myspace
  • Todd Sims, AEG Digital - Moderator
2:30 PM - 3:30 PM Panel Discussion: Beyond the Concerts, The Future of
Live Entertainment
  • Dale Adams, AEG Facilities - Moderator
  • Denis Sullivan, World Wrestling Entertainment
  • Kenneth Feld, Feld Entertainment
  • Clint Mitchell, William Morris Endeavor
3:30 PM - 4:00 PM Break
4:00 PM - 5:30 PM AEG Ticketing Discussion
  • David Goldberg, AEG
  • Fred Rosen, Outbox Enterprises
  • Ted Fikre, AEG
6:30 PM - 10:00 PM Cirque Berzerk Dinner Reception (Club Nokia L.A. LIVE)

February 3, 2011 - Breakout Sessions and Trade Show

7:00 AM - 8:15 AM Breakfast (ESPN Zone L.A. LIVE)
8:15 AM - 9:15 AM AEG & NFL Discussion with Tim Leiweke & Industry Leaders (Diamond Ballroom)
  • Casey Wasserman, Wasserman Media Group
  • Javier Cano, JW Marriott & Ritz-Carlton, L.A. LIVE
  • Kevin Kelso, Farmers Insurance
  • Tim Leiweke, AEG
  • Tim Romani, ICON Venue Group
9:15 AM - 9:30 AM Keynote Speaker: Arnold Schwarzenegger,
38th Governor of California
9:30 AM - 10:15 AM Panel Discussion: Programming Facilities with Sports Content
  • Dan Beckerman, AEG - Moderator
  • Jeffrey N. Pollack, Professional Bull Riding
  • Pete Dropick, Ultimate Fighting Championship
  • Richard Schaefer, Golden Boy Promotions
  • Steve Penny, United States Gymnastic Association
10:15 AM - 10:30 PM Break
10:30 AM - 11:15 AM Breakout Session 1
11:15 AM - 11:30 AM Break
11:30 AM - 12:15 PM Panel Discussion: Public Safety, Security & Preparedness
in an Age of Terrorism & Large Scale Disasters
  • Bill Bratton, Kroll
  • Jim Cawley, NBA
  • Matt Bettenhausen, AEG - Moderator
  • Steven M. Martinez, FBI
OR Breakout Session 2
12:15 PM - 12:30 PM Break
12:30 PM - 1:15 PM Panel Discussion: The Development of Entertainment Districts
  • Andy Cohen, Gensler
  • Bob Black, Katz Group
  • Robert 'Bud' Ovrom, City of LA
  • Ted Tanner, AEG - Moderator
  • Tim Romani, ICON
OR Breakout Session 3
1:00 PM - 4:00 PM AEG EXPO Trade Show (Gold Ballroom)
1:15 PM - 2:30 PM Lunch (Gold Ballroom); Presented by ABM
6:00 PM 3D Screening of We Are the World presented by AEG Network LIVE (details below)

We Are the World presented by AEG Network LIVE

AEG Network LIVE presents an exclusive 3D Screening of top-tier artists and a special "We Are the World" at Regal Cinemas Stadium 14 L.A. LIVE on Thursday, February 3rd.
Regal Cinemas Stadium 14 L.A. LIVE, 1000 West Olympic Boulevard, Los Angeles, CA 90015
Showing in the Premiere Cinema Room at 6:00pm. Entrance on Georgia St.

RSVP: events@axismarketingpr.com no later than Wed. February 2nd. For more info, call 310.276.2220.

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